Conservative Party leader David Cameron has launched a nationwide campaign aimed at reaching out to people that have never voted Conservative Before.
Speaking at the launch event in London David said:
"This election is too important for people to just go along voting Labour or Lib Dem, or how their families always vote.
"We have big problems in this country and we need to make big changes to solve them and that is why we are saying to people: We are not the same old Conservative Party. We have changed. We are the party for the mainstream majority in our country and we need your help to stop five more years of Gordon Brown."
To read the never voted before leaflet please click here
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